DISTRIBUTION.
Distribution is the core of any production. It is only through the distribution channel that the finished product reaches the final consumer for which it is made for in the first place.
AMA, defines distribution as an organised system of agencies and organisation which connects the producers to the final end consumers and completes the marketing task.
Distribution network in a nutshell can be shown as below:
Distribution is the core of any production. It is only through the distribution channel that the finished product reaches the final consumer for which it is made for in the first place.
AMA, defines distribution as an organised system of agencies and organisation which connects the producers to the final end consumers and completes the marketing task.
Distribution network in a nutshell can be shown as below:
Himalaya neem face wash and all the Himalayan brands they use third level of distribution, from the producer to the wholesalers to the retailers and finally to the end consumers.
Himalaya products also reach the customer and the consumers through Himalaya outlets as well.
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